Baselining Success: Utilizing Executive Summary for Competitive Advantage
For cinema leaders making high-stakes decisions every week—about pricing, scheduling, programming, and more—speed, simplicity, and strategic clarity are essential. Yet, despite having access to market data, many executives still rely on fragmented, manual reporting that’s too slow and too dense to inform real-time decisions.
That’s where Showtime’s Executive Summary Report changes the game.
Benchmarking Isn’t a Buzzword—It’s a Business Imperative
Let’s face it: running a cinema is a race. Against your competitors. Against market trends. Against your own numbers from last week.
And if you’re only looking inward—without context for how you compare to the wider market—you’re operating in the dark.
Benchmarking answers questions like:
Are we outperforming the market, or just surviving it?
How does this film’s performance stack up nationally?
Are we growing our share, or losing ground?
The challenge isn’t access to data—it’s making that data clear, timely, and actionable.
Meet the Executive Summary Report: Insights That Hit Your Inbox
Every Monday, the Executive Summary delivers a concise, automated report to cinema executives. It combines historical Comscore data, competitor benchmarking, and Gower St forecasting into one email. No logins. No dashboards. No spreadsheets.
It tells you:
How your chain performed last week
How you compare to the market and key competitors
Which titles under- or over-performed
What’s forecasted for the coming week
It’s the first time market benchmarking has been made truly accessible and automated for the people who need it most—executive decision-makers.
From Reporting to Strategic Action
The value isn’t just in the numbers—it’s in what they unlock.
Programming confidence: Shift your lineup when a title is under-indexing
Competitive awareness: Adjust pricing or promotions based on rival performance
Market share tracking: Spot early warning signs of slippage—or celebrate gains
Scheduling foresight: Use Gower St forecasts to guide screen allocations
By delivering this intelligence in a weekly rhythm, the Executive Summary empowers leadership teams to move from reactive to proactive—and from gut feel to data-backed action.
Better Together - Showtime Insights and Executive Summary
Insights is your deep-dive, on-demand analytics platform.
Executive Summary is your weekly high-level business pulse check.
Together, they enable your team to operate at all levels—granular and strategic.
Clarity is a Competitive Advantage
When you know how you’re performing in context, you can lead with confidence.
When your data is timely and actionable, you move faster.
And when your leadership team is aligned on the numbers—without digging through dashboards—you win.
Want to see what your cinema’s weekly Executive Summary could look like? Let’s talk.